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Teaching Business Communication? These 11 Stories Demonstrate Why the Course Is Changing

College and University / Business

Boveeandthill

Apr 15, 2011

2659 views

Business

Most textbooks have been incredibly slow in adapting to this digital age. If your current textbook doesn't provide instruction about the types of social media and electronic communication described in the examples in this video, it doesn't support your mission to help students prepare to meet employer expectations. Enjoy fascinating stories about recent college graduates from across the country who Bovee and Thill, authors of the leading textbooks in business communication, have met during the past few months. These stories illustrate the ways the digital age is changing business communication and the need for business writing courses to change, too. Expert Speaker: Courtland Bovee, one of America's leading instructors in clear and effective communication, coauthors (with John Thill) the world's leading textbooks in business writing. Professor Bovee's specialty is social media and electronic communication. After you've watched this video, visit the sites below for additional information that will make your teaching easier and more effective. Order an Examination Copy of a Bovee and Thill Textbook http://blog.businesscommunicationnetw... Business Communication Pictorial Gallery on Pinterest, a Virtual Pinboard, at http://pinterest.com/courtland_bovee/...

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